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1993 Press Photo Mike Illitch Little Caesars Pizza Ad



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Caption: Little Caesars Pizza is launching the latest in a series of cornball commercials ? this one features owner Mike Illitch and truckload of squawking chickens. The TV spots kick off the No. 3 pizza maker?s new campaign to offer a third ?bonus? pizza for $1. The ad features Illitch in a red convertible, with a chicken smashing into Illitch?s windshield screeching ?buck, buck, buck!?.

The front and back of this photograph are pictured below:

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